In 2005 Macromedia was acquired by former rival, Adobe for approximately $3.4 Billion in stock. By March 2017, the figure had plunged to below 7%. In 2011 it was estimated that nearly 50% of all websites had at least one Flash request. The rise of Flash’s popularity was due to the small file size, improved performance and freely available Flash Player plugin, perfect for the dial up internet connections at the time. In the early days of the internet, the only way to play animations in a browser was with the use of Java, which was extremely slow. Soon after its launch, FutureWave was acquired by Macromedia and the software was rebranded to what we know it as today, Flash. The logo even features a shifty looking crab. Brief History of Flashįlash started its life in 1996 and was initially developed by the company ‘FutureWave’ under the name of ‘FutureSplash Animator’. With browser support for Flash being steadily decreased and the likelihood of 2017 being the final year of Flash, I grew curious about the origins of Flash and how it got to the point of deprecation.
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